On July 4, 2025, FGI Electronic Technology Co., Ltd. held a grand marketing work conference for the second half of 2025 in Wenshang. The meeting focused on "maintaining the existing volume, expanding the new volume, and building a team-based combat organization." With the theme of "Improving Efficiency, emphasizing Innovation, and Winning the Battle of Cost reduction and Quality Improvement", the company's senior leaders, marketing system backbone, and relevant department heads gathered together to deeply analyze the current market situation, arrange key tasks for the second half of the year, and build consensus and clarify the path for achieving the annual goals.
1. Anchor on the goal and take practical actions with a sense of responsibility
The heads of each division successively conducted a comprehensive review and summary of their department's work in the first half of the year. They analyzed the market trends, competitive situations, product strength, and how to achieve growth and resource demands based on detailed data and specific cases. They highlighted how to effectively expand the market and build the team, elaborated on expanding customers and large orders, fully demonstrated the progress and achievements of their respective departments, and also deeply analyzed the existing problems and deficiencies, and proposed further improvement plans.
2. Strategic guidance, multi-dimensional collaboration
The heads of each business unit respectively made special reports on the seven key areas around the core strategic goals. The conference topic Settings reflect the dual-wheel drive concept of "improving efficiency and emphasizing innovation", covering key topics such as marketing empowerment, risk awareness, improvement and optimization of marketing service capabilities, enhancement of on-site service capabilities, production delivery, product power, and product quality.
The heads of each business unit have all expressed their determination to spare no effort in providing comprehensive and multi-level resource support for marketing. They will coordinate and optimize the allocation of resources in multiple aspects, such as market information, marketing services, product innovation, technical support, delivery speed, and quality assurance, to ensure that the marketing team can promptly obtain the necessary technical support and product resources. This will enhance the efficiency and effectiveness of marketing work, achieve a quality improvement in products and services, and thereby build stronger market competitiveness and provide more outstanding value to customers.
3. Work together and strengthen the organization
This meeting also specially invited three outstanding business managers. They shared many successful cases and theoretical analyses with promotional value based on their own practical experience, focusing on key business links such as new customer development skills, customer relationship maintenance, payment recovery and order signing quality.
At this conference, Zhang Changyuan, the deputy general manager and marketing director of the company, reviewed the significant achievements the company has made in the marketing field over the past ten years, and highlighted the profound changes in the marketing organization, the continuous optimization of processes, and the continuous construction of the talent team. The report emphasized that in the future, it will be guided by the strategy of "stabilizing the existing market and expanding new markets", build an efficient "LTC Iron Triangle" collaboration mechanism, and form an operation team oriented towards projects, create a collaborative incentive mechanism, unite the team's cohesion, break the previous limitation of mainly relying on individual efforts, and strive to establish a symbiotic organizational system centered on team collaboration.
4. Unite our efforts and win in 2025
In his closing speech, Comrade Hu Shunquan, the general manager of the company, pointed out that the company's influence and voice in the industry have significantly increased in recent years, which is the result of the joint efforts of all staff. Facing the current market environment, Mr. Hu particularly emphasized that risk prevention, cash flow optimization and credit management are the core pillars for the company's stable operation, and they must be continuously strengthened. In the face of internal changes, efforts should be made to enhance the R&D strength, service guarantee capabilities and quality control levels. He called on all staff to embrace changes, continue to learn, maintain strategic determination and enterprising spirit in the face of challenges, and drive development through innovation and win the future with professionalism.
Please fill out the form below to request a quote or to request more information about us. please be as detailed as possible in your message, and we will get back to you as soon as possible with a response. we're ready to start working on your new project